How To Create Product Photos For A Shopify Website That Sell
Product photography can play a huge role in the success of your Shopify website. Good product photos will help to improve the look and feel of your online store, and can help to increase sales by showcasing your products in the best possible light. In this article, we'll discuss some tips for improving your product photography, as well as provide some helpful resources that you can use to get started.
Shopify is a popular e-commerce platform for building your own store. It offers many features to help you create and manage an online shop, including the ability to upload product photos of your products. However, not all Shopify stores have great looking product shots that truly represent the quality of their offerings. If you’re struggling with taking compelling photos of your products, these tips will help you take better images and, ultimately, increase conversions on your website.
The importance of good product photography
As an online business owner, it's crucial that you understand the importance of good product photography. Poor quality photos can make your products look unprofessional, and may even dissuade customers from making a purchase. Conversely, well-done product shots can help to improve the aesthetics of your store, and can showcase your products in the best possible light. In this article, we'll discuss the importance of good product photography, and we'll provide some tips for taking better photos of your products.
Tips for taking better product photos
When it comes to taking good product photos, there are a few things that you can do to improve your results. Here are a few tips to get you started:
- Use the power of lighting whenever possible: One of the best ways to take great product photos is to use natural light. This will help to create a softer and more flattering look for your products. If possible, try to shoot photos outdoors in the daytime, or near a window indoors. If you have access to lighting such as continuous or flash, get use to using it first then begin utilizing to create mood to your images.
- Use props to enhance your photos: Props can be a great way to enhance your product photos and add some visual interest. Try using items like flowers, plants, or other textured objects to help showcase your products in a unique way.
- Use a DSLR Camera: DSLR cameras are a popular choice for product photography because they offer a variety of features that can be used to improve your photos. Some of these features include manual controls, the ability to adjust the aperture and shutter speed, and the ability to use different lenses. In addition, DSLR cameras typically offer better image quality than other types of cameras, which can be important for capturing high-quality product shots.
How good product photography increases sales conversion
Good product photography is essential for any online business. It helps to create a polished and professional visual aesthetic for your store, and it can also be used to showcase your products in the best possible light. In fact, studies have shown that good product photography can increase sales conversions by as much as 85%.
There are several things that you can do to improve the quality of your product photos. Using natural light, props, and a DSLR camera are all great ways to enhance your photos and make them more appealing to potential customers.
When it comes to sales conversions, unique product photography is essential. By taking great photos of your products, you can create a more polished and professional look for your store, which can help to increase the overall sales and trust of your brand.
Creating images that sell, that is the secret to product photography. This is more than just taking good product photos of your product, it's about creating product images that sell. You can spend all the time and money you want on professional product photography, but if you don't create images that compel people to buy, what is ultimately the point?
Our hope is these few pointers help you start in the right direction in creativity and motivate you to get started on offering amazing photography of your products!
Need help with your product photography?
If you run an eCommerce store on Shopify, chances are that you're concerned with product photography. Why wouldn't you be? Product photography is the face of your product in the digital space.
At Results Imagery, we understand how product photography can make or break a shopping experience for customers looking to buy online. That's why our team of product photographers has been hard at work creating product photography for Shopify product pages across the web.
We have a mission to Bring Products to Life and create product images that resonate with customers and provide them with enough information before they buy. We want to help you move product through your online store by using our expertise in product photography on Shopify product pages.